Monday, July 23, 2007

Micrsoft changes opts subscription based pricing model

According to Reuters, Microsoft has launched a pay-as-you-go pricing model aimed at making its office software more accessible for people in emerging markets, the company said on Tuesday.

Microsoft seems to use this Office 2007 model to target students, home users and small businesses in South Africa and Romania this month. May be sooner or later, this pricing model will be available in other countries too.

Is this pricing model change, a result of competition from its free and subscription based online counterparts like Google, Zoho, etc.?

Any comments?

No comments: