After acquiring the online video sharing site YouTube for $1.65 billion in stock, Google continues its acquistion by acquiring the Internet, mapping and data processing units of Endoxon, a Switzerland based company, for an undisclosed sum.
Endoxon is a developer of internet mapping solutions, mobile services, data processing, cartography, direct marketing and the Trinity software suite. This company is specialized in AJAX mapping technologies, geo-referencing data processing, and aerial and satellite imaging.
Google acquired only three of Endoxon’s six business units, as these units expected to complement Google Earth and Google Maps technologies and services. The other products and services which are left unacquired by Google, seems to continue business as usual under a new company Mappuls AG. But, Endoxon will discontinue selling Endoxon products and services.
Google says "With this acquisition, we are excited about having a dedicated team in Europe that can bring a distinctively European focus to our Maps products in those markets." And this acquition is expected to help Google to build out and improve the functionality of Google Earth and Google Maps across Europe.
Let's see who is next in Goolge's acquition list.
Endoxon is a developer of internet mapping solutions, mobile services, data processing, cartography, direct marketing and the Trinity software suite. This company is specialized in AJAX mapping technologies, geo-referencing data processing, and aerial and satellite imaging.
Google acquired only three of Endoxon’s six business units, as these units expected to complement Google Earth and Google Maps technologies and services. The other products and services which are left unacquired by Google, seems to continue business as usual under a new company Mappuls AG. But, Endoxon will discontinue selling Endoxon products and services.
Google says "With this acquisition, we are excited about having a dedicated team in Europe that can bring a distinctively European focus to our Maps products in those markets." And this acquition is expected to help Google to build out and improve the functionality of Google Earth and Google Maps across Europe.
Let's see who is next in Goolge's acquition list.

No comments:
Post a Comment